About - Sheldrake Consulting

Monica Marcelis Fochtman, PhD, CPRW, CCTC
Founder, Sheldrake Consulting

I built my business after seeing a consistent pattern among highly capable, accomplished leaders:

Their expertise had outpaced the way they were talking about it.

They were operating at a senior level, yet their positioning still reflected where they had been—not the level they had reached or the opportunities they were ready to pursue.

Years of impact had become difficult to articulate. Career stories felt fragmented. Executive presence wasn’t consistently reflected in how they showed up on paper, online, or in conversation.

I knew the gap wasn’t in their experience.

It was in how that experience was being translated.

Today, I help executive and rising senior leaders articulate their value at the level they already operate—so they can pursue promotion, transition, Board opportunities, and next-level roles with greater clarity, confidence, and intention.

Why Work with Me?

Executive positioning is different.

At the senior level, the challenge is rarely lack of experience—it’s translating decades of leadership, complexity, and impact into positioning that feels clear, compelling, and aligned with what comes next.

For more than a decade, I’ve partnered with accomplished professionals to transform complex careers into strategic positioning that opens doors.

My work sits at the intersection of executive strategy, positioning, and storytelling—helping leaders articulate the depth of their expertise without underselling themselves, over-explaining, or sounding inauthentic.

I’m known for quickly identifying patterns, extracting what matters, and translating executive experience into messaging that feels both accurate and elevated.

A Differentiated Approach

This work is strategic, high-touch, and designed for leaders who want more than generic templates or surface-level advice.

I help leaders identify the throughline of their experience, clarify the value they bring, and ensure it is reflected consistently—in their materials, in conversations, and in the way they show up professionally.

The goal isn’t simply better documents.

It’s stronger positioning, clearer messaging, and the confidence that comes from knowing your experience is being represented accurately and at the level you already operate.

What’s Next

If your positioning no longer reflects the level you operate at—or the opportunities you’re ready to pursue—the next step is a focused conversation.

An Executive Positioning Consultation is an opportunity to assess where you are, where you want to go next, and what may need to shift to align your positioning with your level of leadership.

No extensive preparation required. Just clarity on what comes next.

Schedule Your Consultation